Bing ads is an underdog of search ads. While many marketers underestimate Microsoft ads (Bing) it is an incredibly effective ad channel and we at Syndicate 5 absolutely love it because it brings results! In this blog post, we’ll be sharing our top three reasons you should be using Bing ads to market your business online.
1. Bing ads cost less than other media platforms
This one may come as a shocker, but Bing ads offer some of the cheapest rates around. They’re also considerably cheaper than Google ads, which can be too expensive for many small businesses on a tight budget. For example, our team has seen cases where Bing outperforms Google ads by as much as double for some keywords! If you’re just dipping your toes into paid advertising, you might want to test out Bing first—you might be surprised by how effective it can be.
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